Jaron Lanier is the father of virtual reality and one of the world’s most brilliant .. Lanier then looks to a future dominated by Siren Servers while technological. Jaron Lanier, groundbreaking computer scientist and infectious optimist, is concerned that we are not making the most of ourselves. In Who. An Amazon Best Book of the Month, May Jaron Lanier’s last book, You Are Not a Gadget, was an influential criticism of Web ‘s crowd-sourced.

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Did they know the losers were the very people they relied upon to obtain and maintain their position at the top of the heap? The most frustrating thing is that there is no incentive for them to change because they have a safety net — you and me.

Likewise, Lanier expands upon the increasing rule of ‘Siren Servers’ – companies which provide services to the average consumer for free, jafon earn money packaging personal information to others, or using it to further target their sales and advertising – e. How can free services be free?

Who Owns the Future? by Jaron Lanier – review

I wanted a more finite plan for change at the end of the book, but I was left excited about the premise and very curious to see if anything like this actually exists. This is not just physical and intellectual property, but also our clicks and other data exhaust that feed the algorithms powering Siren Servers. Lanier’s concept of provenance — the recording of where value originates — is fundamental to an ethical information economy, and also — though Marx is clearly not one of his pals — represents an antidote to reification.

So should we be excited or frightened by Lanier’s vision? Documentary filmmaker Adam Curtis remarked on the increasing fragmentation of stories that the world could use a little less whimsy “Wes Anderson” and a little more Tolstoy.


When I jron a kid, my generation reasonably expected moon colonies and flying cars by now Lanier makes odder suggestions, too. In Who Owns the Future? In the late s he led the team that developed the first ajron of multi-person virtual worlds using head mounted displays, for both local and wide area networks, as well as the first “avatars”, or representations of users within such systems.

After their risky behavior in the mortgage industry caused massive losses to the public, they were bailed out by their victims.

In fact it’s just the opposite, and something needs to change. This book is free information! This is a controversial but fascinating look by a brilliant mind into the state of what technology has wrought and his personal manifesto on how to fix it.

The problem seems to be caused by what he called jarln servers which are organizations like google, facebook, and labier which simply own the largest amount of computing power and can thus gather data on everyone as a result. It is filled with practical suggestions that I think have been too casually dismissed by other reviews. We would be compensated for all this interaction, and this would provide both economic and political leverage that might offset plutocratic tendencies.

The Washington Post review said:. Judging from past behavior, Google certainly isn’t going to voluntarily start making payments jarpn its users whose personal data it is selling or, heaven forbid, to the creative laborers whose work it exploits. But today Kodak is bankrupt, and the new face of digital photography has become Instagram.

If your mortgage gets sliced up and resold, it’s based partially on your likelihood of repayment so you should be paid–and even with micropayments, the cumulative cost of that might have slowed down the housing bubble. It is a huge question at the center of how we interact, and who is paying attention to those interactions. What began with Wal-Mart, which used big data — data that was not necessarily digital — to futurd a futur edge in global market, has been accelerating.


Who Owns the Future? | Book by Jaron Lanier | Official Publisher Page | Simon & Schuster

Any use of an author photo must include its respective photo credit Who Owns the Future? Joao Vieira da Cunha Futufe review sums up the book brilliantly. I definitely like his central conceit: This book is like being stuck in an elevator with your most brilliant friend, and a bottle of wine.

Where did all those jobs disappear to? Lanier wouldn’t insist on fitting out Isabel Archer’s happy carriage with GPS and pushing a networked device into her clenched palm.

Creators of data would be remunerated wuo millions of nanopayments; users of information would have to pay. Jan 20, Stephanie Sun rated it really liked it Shelves: She would brim with feeling in Lanier’s world of nanopayments.

Who Owns the Future? – Wikipedia

Lqnier in The New YorkerI learned the following potentially off-topic information: So Lanier gives us Captain “Kirk’s wager.

To begin with, major Internet companies tend to form monopolies, or near-monopolies, and on a global scale mainly because Internet networks are able to reach a global audience and undercut local players, but also because these networks are more valuable to their users as they grow larger [for instance, it is most convenient to just fuhure Facebook to connect with friends because this is the platform that most people, for whatever reason, have come to use–it just simplifies things].

Information is the new money and whoever controls the biggest computer wins. Price may vary by retailer.